On July 2nd, VNU University of Economics and Business in collaboration with International Francophone Institute held the international conference on Leadership and Management in the age of digital transformation.

Attending the conference, there were Mr. Jamale Chouaibi - Ambassador of the Kingdom of Morocco in Vietnam; Mr. Chékou Oussouma – Representatives of the OIF region in Asia and the Pacific; Mr. Osama Qawareeq - Embassy of the State of Palestine in Vietnam; Mr. Tamerlan Khalilov, Counsellor - Embassy of Azerbaijan in Vietnam; Alice Chang - Taipei Economic and Cultural Office in Vietnam; Mr. Pham Xuan Hoan – Director of Planning and Finance Department, VNU.

 Overview of the conference

The conference also attended by Assoc.Prof.PhD. Nguyen Truc Le - Rector of the UEB, Assoc.Prof.PhD. Nguyen Anh Thu - Vice Rector; PhD. Ngo Tu Lap - Director of International Francophone Institute; Mr. Luong Minh Huan - Director of Enterprise Development Institute, VCCI; Mr. Le Phuoc Minh - Director of the Institute for African and Middle East Studies.

Speaking at the conference, Assoc.Prof.PhD. Nguyen Truc Le emphasized: The world economy is shifting to a new age of digital technology and the digital economy is forming a framework in many countries, thus leadership and management need to transform to catch up with the current situation. The conference gives chances for scholars, experts, leaders and managers to share their experiences towards building a dynamic digital economy.

After the welcome remarks, the conference continued with presentations from speakers. The first presentation was made by Assoc.Prof.PhD. Tran Dinh Thien - Director of Vietnam Economic Institute.

Assoc.Prof.PhD. Tran Dinh Thien said that the Covid-19 pandemic has seriously affected the global economy, including Vietnam. At the same time, it is also an opportunity for businesses to apply digital platforms in their business operations.

After that, the conference listened to presentations from Mr. Robert Eve on “Accelerating digital transformation with next generation data management”, which emphasized that Bigdata is a huge resource in the digital economy.

Mr. Robert Eve presented online

Following the talk of Mr. Robert Eve, Assoc.Prof.PhD. Phan Chi Anh, Director of the Center for Business Administration Studies, UEB presented his research outcome on “Quality of Leadership in the context of digital transformation: From Vietnam’s Perspectives”. "Leadership is extremely important and transformation of business processes requires a number of conditions including integration and improvements of internal and external processes."Assoc.Prof.PhD. Phan Chi Anh emphasized.

At the conference, more presentations were presented by Ms. Céline Zapolsky (CEO of Linagora Vietnam) and Mrs. Jean Y.Foo - Development Director of Luxcer Future Skills Academy and Assoc.Prof.PhD. Nham Phong Tuan – School of Business Administration, UEB.

After the presentations are roundtable talks with the participation of PhD. Phan Quoc Nguyen Ms. Céline Zapolsky and Assoc.Prof.PhD. Nham Phong Tuan. The seminar focused on issues in institution, legal frame and tax policy as well as recommendations to overcome challenges after the Covid-19 pandemic.